• With year-round advertising and articles through our media support partners Western Sydney Express, Blacktown News, Parramatta Times, Macarthur Advocate and SWR FM. 

• A public relations campaign with local media, nine business chambers and networking groups with articles and news updates. 

• The WEXPO website – www.wexpo.com.au, targeted social media campaigns on Facebook, LinkedIn including geo-fencing in strategic areas. 

• Social media sharing on exhibitor, speaker and sponsor channels managed by Buzzweb Media.

• Targeted flyer distribution in key CBD and residential areas across Western Sydney. 

• Direct email to combined database of over 8,000 businesses. 

• Production of the official event program guide distributed one month out in local media partners publications and distributed at the event. 

• Via the databases of our sponsors and support partners.